Ep. 053 - Pivot to Performance with The Social Dough Company’s Claud Baker
From chartered surveyor to pizza purveyor, Claud Baker’s pandemic pivot is a story that’ll inspire you to follow your passion.
The journey to creating The Social Dough Company through the most tumultuous time in recent history is utterly fascinating, and we learn how he took the plunge into business ownership on this week’s tasty episode of The Company Doctor Podcast.
Key takeaways from this episode:
Get ready for the graft from the start
Utilise and speak to those closest to you
It pays to pivot
Gary Gamp: https://www.linkedin.com/in/garygamp
George Clode: https://www.linkedin.com/in/georgeclode
The Social Dough Company: https://www.thesocialdough.com/
https://www.instagram.com/thesocialdoughcompany/
Highlights:
“The pandemic came and the world stopped. I was left with no solid career going forward in real estate, and likewise, no real traction in the software business. So I ended up just sort of twiddling my thumbs.” - 2:25 - Claud Baker
“I personally think you should just switch out to something you enjoy doing, because ultimately, whatever that is, you can make a success of it.” - 14:05 - Claud Baker
“Get ready for the graft. When you're starting a business, it's not just sitting on Excel, drawing out cash flows, looking at a vision of where these numbers could take the business. It's actually doing the legwork.” - 19:00 - Claud Baker
“We have now got a manager on board, but I think we should have addressed that earlier on - that we need someone with hospitality experience in opening a restaurant to also be by our side going into the first one, as opposed to doing anything yourself.” - 21:15 - Claud Baker
“The amount of resources out there on Google, YouTube and podcasts are something I think people need to unearth more of.” - 22:35 - Claud Baker
